
Involved Media Connected Audience Report Spring 2025:
Connected Video
This webinar was recorded on May 20, 2025.
WAVE 3 STUDY DETAILS
- Sample Size (n)=1,910*, sampled & weighted to census
- Core topic: Connected Video
- Topic extension: Connected Gaming
- Wave 3 (W3) - February to March 2025
- Wave 2 (W2) fielded in August 2024
- Wave 1 (W1) fielded in January 2024
KEY HIGHLIGHTS
- Review consistent reach figures & their context for where & when
- Updated deep dive into time spent with video
- Segmentation of different “average” audience members and better understand their distinctions

© Involved Media 2025
Contact Info
Address: 470 7th Ave, New York, NY 10018
Call: (917) 841-3196
E-mail: info@involvedmedia.com